ATT is chosen by one of Asia’s leading paint manufacturers.
One of the top three paint manufacturers in Asia has chosen ATT’s technologies and solutions to protect their products, provide product identification and put necessary tools in place to establish enhanced end-user relations. ATT has provided the entire range of systems involved – for serialization and the integration of authenticators and variable identifiers on labels at subcontractor sites, as well as in-line aggregation and on-the-spot smartphone operations – all of which have been integrated into the existing infrastructure. Tracking, tracing and authentication functions are secured by using multiple operational levels and the CRM system – for loyalty programmes, user guides, promotional material, etc. – was developed with a local partner specialized in CRM and blockchain applications.