ATT authenticates and traces the products of a global leader in the perfume and cosmetics industry.
A global leader in the perfume and cosmetics industry has entrusted ATT to provide field authentication for its entire product range and trace all of its packaging and labelling supplies worldwide.
ATT’s SEALVector® technology has been integrated into all of the printing processes involved – from offset to flexographic, digital printing and more.
SEALVector® enables the Group’s brands to fulfil three essential requirements:
1. To affix a mark of ownership on their packaging.
2. To identify each element of the packaging with a private code containing information.
3. To distinguish between a genuine, original mark and a fake.
With this solution in place, it is possible to detect counterfeiting and attempted fraud immediately and remotely, while also improving supply traceability upstream.
